Limp Bizkit signs with Lil Wayne's Cash Money label
Lil Wayne let it drop last week on New York's 98.7 KissFM that his Cash Money label (Wayne serves as president of the company) had signed Limp Bizkit to a record deal. According to Wayne, the label is also on the verge of signing singer Ashanti.
Limp Bizkit frontman and backward-hat fancier Fred Durst immediately confirmed the news to fans on Twitter via a series of ecstatic messages, ranging from the simple ("Believe") to the possibly profound ("The game is missing danger, electricity, and rock n roll!!!! Cash Money Limp Bizkit").
The move makes sense for both sides of the table: Lil Wayne, who wears his love for generic meh-rock on his sleeve, and Fred Durst, a man whose raps have long cultivated fear in 12-year-old boys and tiny dogs with sensitive ears, seem made for each other, two sides of an elaborately carved puzzle that nobody really wants to put together because it's one of those pictures of barns where everything is the same shade of red and there's only 100 pieces anyway so it's not even challenging, just sort of annoying. We knew they would end up someday teaming like a heavily tattooed Batman and an even more heavily tattooed Robin; it was just a matter of when and for how much money.
But there's probably another angle at work, as Spin pointed out: the move feeds the Internet hate machine in a way few things could have: "In an era where the all-press-is-good-press rule seems more applicable as ever -- where we all evidently find it easier to agree on which acts we like to argue about (Lana Del Rey, Odd Future, and so on) than which ones we unanimously like -- Limp Bizkit's time might well have come again. Cash Money could actually make some cash money on this."
Last year Limp Bizkit departed Interscope, which had released all seven of the band's albums, following its most recent set, "Gold Cobra," which peaked at No. 16 on the Billboard 200.